Your responses in this first section will reveal the shape, size and maturity of your business.
This section examines your market; particularly your influence in your market and how effectively you deliver your product to this market.
Let’s now examine your customers; how you obtain new customers, how balanced your revenue stream is, and how satisfied your clients are with you.
This group of questions considers how well managed your finance is and whether you would be able to articulate your financial position to a potential acquirer.
This section explores the strength and stickiness of your offering and how your clients rate your offering.
This last section considers how secure your human capital is, how well your IP is protected and your timeline to an exit.